AMERICA! Wake up! Holy eff. We just can’t help ourselves. Over and over, we find more ways to become self-indulgent zombies. This time, some genius in New York City decided it would be a great idea to open up a place that sells cookie dough. Cookie dough in a cone, in a cup – just raw cookie dough. Of course, they say it’s safe to eat because they used pasteurized eggs and “heated flour.” But really? Just…cookie dough? Like, the stuff I can make at home, have a bite, and then BAKE the rest of it and eat it in it’s more delicious form?
Some of you are probably thinking, “Are you crazy?! I’d buy that by the bucket!” Yes, I do understand the novelty of it and the fact that we all stick our fingers into the cookie dough and just eat it raw. Yes, it is delicious. However, is this the trend we want to set? First off, that any Joe can put shit on a stick and sell it in a restaurant? Let’s be honest, it does not take much talent to create cookie dough. Secondly, where is the value here? This is something that even a $1 bag of powder from the neighborhood A&P mixed with water will even taste good. If I go somewhere to eat, I want it to be something that I know (a) I can’t make at home and (b) it’s better than the rest.
Rather than marketing the cookie dough eaten raw from a cup or cone, maybe focus on the other products. Thankfully, they do sell things like cookie dough ice cream sandwiches, ACTUAL cookies, other BAKED goods, and even cookie dough milkshakes. Now those are things I would go into the store to try. But raw cookie dough in a cup or cone? Why?
Hey, what do I know? People line up for McDonalds, knowing the odds of spit landing in their food are greater than 50%.
