A Little Orange with Your Spuds?

With Thanksgiving just around the corner, every marketer and their mother is trying to sneak their products onto your holiday table. One of the most interesting press releases I received this year was from the folks at Florida Orange Juice. Their suggestion for how to add orange to the turkey day table? Whip it up with your sweet potatoes.

Is this a thing? Has anyone tried it? I’m unsure whether to be intrigued or appalled…

Mashed Orange Juice Sweet Potatoes

1-1/2 pounds sweet potatoes, washed, peeled and cut in 1-inch cubes
1/2 cup Florida orange juice
1 tablespoon butter
1/2 teaspoon salt
2 tablespoons honey
1/4 teaspoon ground black pepper
1/4 teaspoon cinnamon

Place 6 cups water in a large saucepan and bring to a boil. Add potatoes and cook for 10 to 15 minutes or until potatoes are tender. Turn off heat and drain water. Place saucepan back on burner for 30 more seconds to dry potatoes.

Add remaining ingredients and mash with a potato masher until all ingredients are mixed well. Potatoes will be slightly lumpy. For smoother sweet potatoes, beat with electric mixer on low until smooth.