This was my view at a recent stop to a local taqueria. If you live in an area with a large Hispanic population, you may be familiar with this image. Bimbo bakery is the largest bakery in the world, with brands in Mexico, Europe and the US. You would think someone in the marketing department would have called a meeting about the name and the fact that the mascot is a satisfied looking bear with an eclair phallus. Apparently not.