You recently announced the winners of your “Sexiest Vegetarians Next Door” contest. Now, PETA I know you’ve gotten into trouble with folks before for sexing up vegetarianism while promoting the dominant body paradigm (naked pics of Pam Anderson pervade PETA propaganda, but for some reason you PETA folks haven’t asked supporter Forest Whitaker to take any nudey photos).
As a vegetarian I’m more than a little peeved by the fact that PETA is trying to hype vegetarianism as a weight-loss or healthy diet trend (and it’s not because I didn’t make your sexiest vegetarians list, though I am a little hurt you didn’t think of me). Vegetarianism can be healthy and it can be unhealthy, vegetarians can be obese and skinny and everything in between. I know a ton of vegetarians who only eat french fries and fake chicken nuggets. Vegetarianism is not necessarily the road to health or weight-management and I wish you PETA folks would stop advertising it as such.
Take this year’s female winner, blond bombshell Amber of Minnesota. PETA’s website explains:
“Amber, a Minnesota native, decided to go vegetarian after reading the book Skinny Bitch and doing research on making the switch, and she’s thrilled with the results!”
Woo frackin hoo! It takes far more than not eating meat to look that svelt in a bikini, lemme tell you!
As for your male sexiest vegetarian, Monty (um, does he have a sock stuffed into those porn-star briefs or is he almost giving us the full Monty?) he similarly got on the vegetarian caravan for “health” reasons:
“Monty, 33, initially switched to a vegetarian diet for health reasons, but after he learned how factory farming affects animals and the environment, his convictions were reinforced, and he recently went vegan!”
Anyway, I find the whole “sexy” campaign pretty annoying. I’ve been a veggie since I was 10, and as a biologist’s daughter, I too believe in the ethical treatment of the critters. I also firmly believe in the humane and ethical treatment of the human animal.
Treat us all with some respect.
Be ethical and straight forward in your ads and your campaigns.
Tell people the real reason why you want them to be vegetarians, PETA.
You know it’s not because you want everyone in America to have 2% body fat.
P.S. I’m not going into detail about the weird racial undertones of that Monty shot, but needless to say, I did not like it one bit. Way to play up the image of the black male as a wild hyper-sexual animal who needs to be caged.
P.P.S. People don’t have to be nearly nude to be sexy.