Super Size Me for Beer


If you’re like me, you enjoy films that depict a vast cabal of business interests arrayed against the little man. Also, if you’re like me, you drink way too much beer.  Speaking of which, and because I was able to get my hands on some this evening:  is Pliny the Younger the best IPA in the world?  Beer Advocate seems to really like it.

Anyway, you and I may be able to get our fix for both of our passions in a soon-to-be released movie called Beer Wars.  According to the film’s site, the documentary takes a look at the domination of a small number of mega-breweries and the “David vs. Goliath” struggle being waged between these behemoths and the underdog craft breweries that are turning out a wide variety of high quality products:

Director Anat Baron takes you on a no holds barred exploration of the U.S. beer industry that ultimately reveals the truth behind the label of your favorite beer. Told from an insider’s perspective, the film goes behind the scenes of the daily battles and all out wars that dominate one of America’s favorite industries.

A look at the trailer indicates that it has a little bit of a Roger and Me vibe.  It also features the late, great Michael Jackson, who did for beer what Julia Child did for food.

As part of the roll-out for the movie, there will be a live event simulcast on April 16th in local theaters, featuring a number of craft brewers (including one from Dogfish Head in Delaware…try the 90 Minute IPA!) and Ben Stein (yes, that one), will host.

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One comment

  • gansie April 6, 2009  

    i’m embarrased. no idea what pliny is.

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